CATE FRIESEN

Discover and tell the stories you need to turn connection into action


Connect and inspire

Build your network

Watch your work thrive

Photo: Ian McCausland

Most of us struggle to make our organizations and work flourish…

  • We feel isolated, without a strong network

  • We can’t figure out how to build strong connections

  • We struggle to engage the people around us

  • We don’t have the tools to overcome people’s inertia

  • We’re worried we’ll never make an impact

Whether you’re trying to motivate a team, build a small business, or inspire stakeholders, you need way to cut through the noise, build connection and engage the network you need to make your work thrive.

Everyone needs

to build connections.

Entrepreneurs

No matter what business you’re in, you need customers. And to get them, you need to be able to communicate what you offer in a way that makes people take action.

Leaders

Strong engagement fosters resilient, adaptive teams that can navigate the ups and downs of an organization and come out the other side even stronger.

Client-Facing Organizations

Organizations need engagement from many levels of stakeholders to survive. When clients, staff, funders, and the broader community all feel connected to your mission, your organization can thrive.

Umbrella Organizations

The best advocacy stems from authentic engagement. When your member organizations feel part of a shared mission, everyone works together to achieve common goals

I’m Cate Friesen

I know what it’s like to feel lonely and anxious to find and build your network. I’ve also seen how businesses grow and flourish when genuine connection is built.

I have worked with thousands of people, in conference halls, in boardrooms and classrooms, at staff retreats and one on one so they can learn to connect, inspire change and build community. I’ve helped people deliver winning pitches, develop stronger teams, raise funds and build their brand so their work can flourish.

“An extremely credible subject matter expert with a very practical and encouraging approach to teaching. I’ve got the tools now to further work on a story that can move listeners and funders to action.

Workshop participant

“I can’t begin to share with you how much I enjoyed the training (although I should be able to put it into words based on the training!). I’ve done a lot of training over the years and this was hands down the best I have been a part of. I can’t thank you enough.”

Leila Dance, Children's Wish Foundation of Canada

“Cate’s perspective is informed by decades of storytelling experience in radio, journalism, and performance—she’s the ultimate ‘triple-threat’ and is generous in her sharing of lessons learned! If you’re considering taking a course with Cate, know that she delivers huge value in both the art and the science of facilitation.”

Alanna Keefe, Women’s Enterprise Centre of Manitoba

Learn the skills you need to turn connection into action

  1. Hop on a call

During this free 20-minute chat, we’ll get to know each other and see if we’re a good fit. I’ll ask about the changes you’re aiming for and how they’ll impact your work.

2. Craft your plan together

No two stories are alike, and no two businesses are either. We’ll collaborate to clarify your goals and come up with a customized plan we can both sign off on.

3. Let’s make it happen

We’re in this together, every step of the way. Whatever plan we design, I’ll be with you from start to finish, with regular check-ins to make sure we stay on track and focused on your goals.

Some of my happy clients

Get the tools you need to connect and inspire change.